• NATALIA SOUSA

Danlaw’s DataLogger Device Chosen By ALD Automotive For Its ProFleet Solution

ALD Automotive has signed a preferred partnership agreement with Danlaw, a global leader in connected car technology and automotive electronics, to benefit from its DataLogger line of OBD-II devices and Bitbrew cloud platform in support of ALD ProFleet.


ALD ProFleet, a newly enhanced connected car solution, leveraging Vinli's cloud-connected car and data intelligence platform for smart car data integration and processing. The solution can provide fleet managers and drivers access to their real-time connected car data. ALD ProFleet aims to help facilitate fleet management efficiency, optimize fleet utilization, generate savings, improve the driver experience and contribute to strategic decision making.



Through onboard Danlaw OBD-II DataLogger devices fitted into each vehicle, ALD ProFleet collects and transmits a broad range of real-time encrypted vehicle data stored on a secure cloud platform. The data is processed, enriched, and used to deliver a wide range of connected technology fleet services through a customizable portal for fleet managers and a dedicated mobile app.


Connected fleet data allows fleet managers to monitor overall fleet activity. Which can help prevent prolonged vehicle downtime, apply geofencing policies, track CO2 emissions, geo-localized stolen vehicles for recovery, identify fuel optimization opportunities, implement driver safety initiatives, and monitor overall fleet productivity.


"In today's world, it is no longer about just taking data from a car and reporting it to clients but using this data and connected capabilities to generate new offers for our clients," confirms John Saffrett, Deputy CEO at ALD Automotive. "We continue to focus on growing our digital expertise and accelerating our development through targeted partnerships with world-class technology companies and startups in our innovation ecosystem. In an increasingly connected world, this ecosystem of partners will strengthen and accelerate our ability to build and provide the mobility solutions of the future."


In support of these initiatives, Tim Morris, COO of Danlaw said, "We are honoured to be working closely with ALD Automotive. Their thorough and rigorous testing of 15 different solutions over 2 years demonstrates ALD's commitment to customer safety and best-in-class services. Danlaw is also uniquely positioned to assist ALD's broader long-term vision through relationships with automotive OEMs, Tier 1s, tire manufacturers, insurance companies, and roadside assistance organizations."

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